GM

You've probably seen this ad on TV too...or the full page newspaper ads...unless you're someone
who never watches network TV and reads newspapers-and frankly there's an ever-growing
amount of people out there who fit that bill. The ad campaign is befuddling for a number of
reasons, namely:

1) they just got bailed out by governments and are spending the money on this?!
2) the irony is using also-dying mediums to get the word out
3) their target market, granted, still reads newspapers and watches a lot of network TV,
is dying off itself to a degree and/or is probably loyal to GM to the bitter end

sheesh.